Lip coloring is a permanent make-up application to make pale and lifeless lips look lively, plump and well-groomed again using special permanent make-up paint. The lip coloring process, which provides a fuller, more vibrant and younger appearance to the person, gives a natural volume and color to the lips. Lip coloring process varies between 60-90 minutes on average, and its permanence is 2-3 years on average as the dye pigments are placed on the upper layer of the skin.